Unlike a traditional gym, BetaMe offers exclusively personal training, pairing customers with a trainer who will work out a program to help reach customized fitness goals.
As founder Leon Chen puts it, BetaMe is staffed by “fitness experts who deliver immersive and individualized training programs focused on rapid and sustained body transformation”. All of the trainers speak English and have many years of experience, either internationally or at other top gyms in Beijing.
BetaMe’s flagship program runs for 12 months with two to four one-on-one sessions a week. In order to encourage customers to commit, BetaMe collects a deposit at the start of the program, similar to a housing contract. Sessions last around 30-40 minutes, but working one-on-one means there is nowhere to hide or take a break like there is in a group class – basically, customers are working for every one of the 30 minutes. The coach modifies every program based on the customers’ fitness level and goals. Another aspect is that coaches encourage customers to set short and long-term goals that are both physical and functional. As an example, a customer’s short-term functional goal might be to do 10 full pull-ups while the long-term physical goal might be to lose a certain percentage of weight or body fat. Hitting the functional goals makes it much easier to press on and meet the long-term goals.
In addition to the gym, BetaMe’s facility includes sauna, male and female showers, an assessment room, a yoga room and a massage chair. After workout we offer customers to grab a protein shake in the lounge area, with great views out over China World Mall and the CCTV tower.